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Your Ops Team
Is Running Your Firm. Give Them A System Built For It.

AWACS · Advisor Workflow & Coordination System

AdvisorHUD is the operational command platform purpose-built for independent RIA firms. Every advisor onboarding, every service request, every compliance deadline — tracked, owned, and surfaced in real time. Stop running your firm's growth engine on email and spreadsheets.

Any custodian. Any BD. Any structure.
In production today
AI-configured workflows
Live in days, not months
Fidelity / NFS Workflows Schwab Onboarding Pershing Integration AssetMark Support Cambridge LPL Financial Raymond James United Planners FINRA Compliance Tracking RIA Operations Management SLA & Deadline Intelligence Team Workload Management AI-Powered Briefings Advisor Onboarding Automation Exception & Alert Surfacing Digital Forms & Client Intake Compliance Documentation Fidelity / NFS Workflows Schwab Onboarding Pershing Integration AssetMark Support Cambridge LPL Financial Raymond James United Planners FINRA Compliance Tracking RIA Operations Management SLA & Deadline Intelligence Team Workload Management AI-Powered Briefings Advisor Onboarding Automation Exception & Alert Surfacing Digital Forms & Client Intake Compliance Documentation
The Operational Reality

RIA Operations
Is Harder Than It Should Be.

Independent RIAs — whether running one custodian or five — are managing complex, high-stakes operations without a system built for them. Most are doing it with email, spreadsheets, and institutional memory held by one or two people. That works until it doesn't.

01
✕ Visibility Gap
No Single View of What's Active

Onboarding status lives in emails and memory. Requests are scattered across inboxes. There's no reliable way to know what's open, what's stuck, or what's at risk — without interrupting your team to ask.

02
✕ Ownership Ambiguity
Accountability Breaks Down at Scale

Tasks get assigned verbally or in passing. Without a system of record, ownership is assumed rather than confirmed — and things fall through the cracks on the days that matter most.

03
✕ Reactive Operations
Problems Surface After the Fact

By the time an overdue item becomes visible, it's already an advisor escalation or a client impact. Your team is putting out fires instead of preventing them.

04
✕ Advisor Experience Gap
Advisors Are Left in the Dark

The advisors you recruit and onboard don't know where they are in the process, what's expected of them, or what your team is handling. That uncertainty costs you relationships and referrals.

Days
From Demo to
Fully Operational
Real‑Time
Visibility Across Every
Active Onboarding
Zero
Status Meetings
Required
Platform Capabilities

One System.
Every Operation.

AdvisorHUD was designed around the actual workflow of an independent RIA ops team — not adapted from generic project management software. Every module reflects how high-performing advisory firms actually operate.

Command Center
AWACS Firm-Wide Dashboard

Every ops team member opens to a live command view — active onboardings, open requests, alerts, workload distribution, and SLA risk. No status meetings required.

Onboarding
Phase-Gated Advisor Onboarding

Full onboarding workflow from initial recruitment through 90-day post-active. Phases unlock progressively as milestones are hit. Advisor sees exactly what's relevant, nothing more.

Requests
Centralized Request Queue

Every service request surfaces in a single prioritized queue with SLA age, assigned owner, current status, and embedded playbooks for complex multi-step workflows.

Intelligence
AI-Powered Morning Briefings

Both ops leadership and individual advisors receive AI-generated daily briefings — personalized, contextual, and built from live mission data. Not a report. A conversation.

Team
Ops Workload Intelligence

Live view of what each team member has open. See where load is concentrated, where capacity exists, and where bottlenecks are forming — before they become problems.

Pipeline Intelligence
AI-Configured Pipeline Boards

Describe your prospect process, account opening workflow, or any client initiative in plain English — AdvisorHUD builds the pipeline for you. Firm-defined stages, drag-and-drop Kanban boards, color-coded by who's waiting on whom. SLA flags surface before things go stale.

Compliance
Digital Forms & Client Intake

Create and send digital forms to clients and advisors directly from workflow tasks. Import existing paperwork and let AI extract the fields. Every submission is logged, timestamped, and tied to the mission it belongs to.

The Advisor Experience

The First Thing
They Log Into.
The Reason They Stay.

Advisors you recruit and transition see a personalized command center — not a list of tasks. They know exactly where they are, what they need to do, and what your team is handling on their behalf.

AI Morning Briefing
Personalized daily briefing with their progress, next steps, and reassurance about what ops is actively working on.
Clear Next Step — Always
One prioritized action surfaced at the top. No hunting through 130 tasks to figure out what to do next.
Digital Forms — No Account Needed
Intake forms, compliance documents, and signature requests arrive by email with a secure link. Progress auto-saves. No login required. Everything lands back in the mission where it belongs.
Submit Requests — In Context
New account, money movement, platform access — submitted in seconds, tracked in real time. No email threads. No chasing ops for status. Everything is visible.
Advisor Briefing · HUD Intelligence
Morning Briefing · AI Generated
Good morning, Sarah. You're 34% to Go Live with 44 days remaining. Your licensing paperwork is the critical path right now — the DocuSign package you received yesterday needs your signature today. Alicia has your FINRA registration in progress and expects confirmation by end of week. You're in good hands.
▶ YOUR NEXT STEP · Sign IA Affiliation DocuSign
DUE TODAY
Review state fee disclosure (DocuSign)
DUE MAR 20
Complete Form U4 online
DUE MAR 20
FINRA registration submission
OPS HANDLING
Schwab rep code assignment
OPS HANDLING
Offer accepted/rejected
✓ DONE
How It Works

From Demo to Live
in Days, Not Months.

Step 01
AdvisorHUD Learns Your Firm

A guided AI conversation helps you define your pipelines, playbooks, and onboarding process in plain English. No forms to fill. No consultants. AdvisorHUD builds the configuration from what you describe — you review and commit. Most firms are configured in under an hour.

Step 02
Your Team Gets Access

Invite your ops team. Roles are pre-configured. Ops sees the full command center. Advisors see their briefing. Everyone knows what they're looking at on day one.

Step 03
Deploy Your First Onboarding

Select your template, configure the advisor, set the start date. The system deploys all phases and tasks in seconds. The advisor gets access to their briefing immediately.

Step 04
Operate at a Different Level

Your team works from AWACS. Your advisors work from Briefing. Leadership has a real-time read on everything. Nothing falls through the cracks again.

In Production · Independent RIA Firm
We onboarded six advisors last quarter and I knew the real-time status of every single one without holding a single status meeting. AdvisorHUD is the first tool that was actually built for how our ops team works.
Operations Director
Independent RIA · $400M AUM

Works across custodians, broker-dealers, and direct RIA structures

Fidelity / NFS Schwab Pershing AssetMark Cambridge LPL Financial Raymond James United Planners Interactive Brokers Direct / Independent RIA
Why AdvisorHUD Exists

Built on a Simple Premise.
Ops Deserves Better Tooling.

AdvisorHUD started as a question: what would RIA operations look like if the team had the same situational awareness a pilot has in the cockpit — everything critical, visible, surfaced before it becomes a problem.

Principle 01
Visibility Before Action

You can't manage what you can't see. Before anything else, AdvisorHUD is designed to give operations a complete, accurate picture of everything in motion — at any moment, without asking anyone.

Principle 02
Exceptions Should Find You

A good ops system doesn't wait to be checked. It surfaces overdue items, SLA risk, and blocked tasks proactively — before they require escalation or become advisor-visible problems.

Principle 03
Ownership Must Be Unambiguous

Every task, every request, every open item has a named owner and a clear status. Not assumed. Not implied. Explicitly assigned and tracked — because accountability is built into the system, not left to culture.

Principle 04
Documentation Is Protection

Every supervised action in AdvisorHUD is timestamped, attributed, and exportable. When a regulator asks how your onboarding process works, the answer is a report — not a search through email archives.

Live Platform · Taking New Firms Now

Your Firm.
Running Like a Command Center.

We'll show you a live production firm running AdvisorHUD — real onboarding missions, real ops workflows, real AI briefings. Then we'll run the AI pipeline builder live and map exactly how your firm's process would look inside it.

No commitment · Response within 24 hours · Built for independent RIAs